online marketing
Want a higher profile for your website? Our team can help your website gain more exposure and sales. Essentially we do two things. We help you get more visitors to your site through better Search Engine positioning. And we can help you get better conversions from those visitors by advising and implementing content and design changes.
Search Engine Advertising (SEA)
Search Engine Advertising is an “Instant Access” marketing technique. It's quick and cheap to set up, and if it's well managed his the front page of popular search engine listings waiting for people to click on it.
SEA is the sponsored link adverts that you see at the top, and on the right hand side of a search results page after you type in your query. They are fast becoming a very widely used form of advertising, due to the many benefits that they offer. The Search Engine most people use, and the Search Engine we advertise through, is Google. With Pay Per Click, setting up SEA is very simple. You tell us what it is you want to advertise. We will put together an advertising campaign proposal. If you're happy, we set it up for you, and it starts working immediately.
Our will then monitor your account on a monthly basis, to ensure that your adverts are working at their utmost for you.
Search Engine Optimisation (SEO)
Search Engine Optimisation customises your website to give it higher rankings in Search Engines such as Google. Optimising a site for Google generally means making it more useful for your customers, so you also get the benefit of improving the usability and readability of your site.
A search engine such as Google is constantly updating its database of all the web pages on the internet... and the most relevant pages get the top listings. SEO customises your website so that Search Engines get a better picture of how relevant your site is, and therefore show it at a higher ranking. Keeping up to date with how to get the best position for your site is time consuming, but we constantly update our research behind all this, so that you don't have to.
We can handle everything from start to finish. We can optimise your site completely, and we can offer monthly management for your site, to ensure that it stays relevant.
For more information see our dedicated site pay-per-click.co.nz.
